Quick answer
Map jobs: complete set → fixed kit; accessory attach → FBT; stock-up → quantity breaks. Measure attach rate and margin, not just AOV. Kitforge analytics show widget funnel per offer.
- Job-first bundling.
- Attach rate > blind AOV.
- One widget story per PDP.
- Use analytics per offer.
Anti-patterns
Bundling slow SKUs, stacking widgets, discounting below margin floor.
Site-wide sales erode bundle margin when kits are always discounted — use bundles for narrative, not blanket markdowns.
Test order
One offer type per PDP → expand only with data.
Week one: FBT on hero. Week three: add QB on replenishment SKU only if FBT attach plateaus.
Metrics that matter
Attach rate, incremental margin, repeat purchase on bundled SKUs. Headline AOV alone hides unprofitable volume.
Kitforge analytics
Per-offer funnel: views → interactions → add to cart → attributed revenue. Pause losers; scale winners.
Final recommendation
Sustainable AOV comes from helpful bundles shoppers understand.
If you want this kind of offer to feel native to the buying journey, Kitforge Bundles is built around that exact problem: turning related Shopify products into clearer bundle offers before the shopper reaches checkout.
FAQ
Which Kitforge type for AOV?
FBT for attach; QB for units; fixed kit for kit AOV.